Beauty in China: Impressions from ReD Associates’ research in China
This short video presents a glimpse into what it means to be a woman in today's China.
Searching for Value: Renato’s Truffles
As "luxury" goods become mass products, people are turning towards unique, non-reproducible experiences to fulfill a desire for the rare.
The Complexity Trap
ReD created a short video outlining some of the major findings from our projects with Edison Energy,
The Limits of Luxury
As luxury goods become mass produced, people are turning towards unique, non-reproducable experiences to fulfill a desire for the rare.