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Strategy 3.0
Strategy 3.0 takes Roger Martin’s world-famous strategic playbook used by CEOs worldwide and combines it with ReD’s social science-based approach to create a joint framework for developing original strategies for the worlds of tomorrow.
Content
The next wave of strategy
- Strategy & Culture
- Strategy & Insight
- Strategy & Leadership
Essential reading
- Beyond networks
- Strategy in a 1000 words
Phenomena Podcast: Strategy
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If you want to learn more about what ReD and Roger offer to clients, please contact us here.
Watch
At ReD, we have been developing a new perspective on strategy in collaboration with Roger Martin, one that extends beyond economic optimisation (Strategy 1.0) and user-centricity (Strategy 2.0). Building on these two pillars, this new approach to strategy also incorporates understanding the culture or “world” a company is operating in to unlock growth. We call this approach Strategy 3.0. In this video series, we hear from leaders on why this is the way forward.
The next wave of strategy
STRATEGY & INSIGHT
Interviewed by Millie Arora and Charlotte Vangsgaard
Interviewed by Mads Holme
Interviewed by Millie Arora and Katy Osborn
read
Beyond network economics
The Cultural Dividend and why the leading theory of value creation needs an update
Strategy in a 1000 words
A conversation between Roger Martin and ReD partners Iago Storgaard and Filip Lau on the state of strategy today, why it’s in danger of becoming a lost art, and how to build strategies at human scale.
LISTEN
Companies use the word “strategy” more than ever, while strategy consultants with MBAs march the halls of companies penning sensible “strategic plans” that boards enthusiastically approve. Yet companies with a unique perspective on why customers spend with them and how they will win in their chosen space are in the minority. In this special edition of the podcast ReD partners Filip Lau and Iago Noguer Storgaard speak to Roger Martin on the state of strategy today and why it is in danger of becoming a lost art.
Host: Eliot Salandy Brown
Guests: Filip lau, Iago Noguer Storgaard, Roger Martin
Professor Roger Martin is a writer, strategy advisor and in 2017 was named the #1 management thinker in the world. He is also former Dean and Institute Director of the Martin Prosperity Institute at the Rotman School of Management at the University of Toronto in Canada.