Searching for Value: Renato’s Truffles
Luxury is rooted in rarity. As "luxury" goods become mass products, people are turning towards unique, non-reproducable experiences to fulfill a desire for the rare. In this piece, a truffle hunter in Italy describes what it takes—from generations of passed down knowledge to the climate the soil— to produce white truffles, which even now, cannot be intentionally cultivated.
Michele McGrath talks to Helen Thomas, the Business Editor of BBC Newsnight, about the future of the British highstreet in this segment of the show.