What’s Wrong With The Media Industry?

Edited by Filip Lau 

The media industry is undergoing a seismic shift. In the U.S. newspaper advertising revenue plummeted 46 percent while European companies found new models by adding clubs and commerce. Book publishers are fighting over royalties for e-books and with Google over copyrights. Magazine publishers, crushed from a recession that destroyed a business model built on glossy ads, are licensing brands, adding e-commerce, and making sponsorship deals. Who’s on track?


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MediaAnna EbbesenMedia, 3