ReD’s work with Viiv Healthcare Inspires Immersive Theatre Experience
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At Cognizant’s recent A.I. Summit, ReD Partner William Welser IV talked to conference goers about their approach to A.I., and how they work to leverage the possibilities in the best way possible.
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A moderate approach believes AI can be a powerful force for good. But to understand AI risks and opportunities, we first must understand what we mean by AI.
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New Danish textbook out with contribution from ReD Associates on tools for doing fieldwork in teams.
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In his new chapter published in a volume with the Lawrence Livermore National Lab, ReD Associates partner and former RAND researcher William “Bill” Welser brings much-needed clarity to our decisions regarding privacy and technology.
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Rand Corporation engineers William Welser and Dave Baiocchi bring AI and Systems expertise to social-science- and humanities-based consultancy ReD Associates
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ReD Associates recently started a collaboration with renowned photographer, Alastair Wiper, exploring our clients’ industrial landscapes.
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Christian Madsbjerg talked about the power of observing and listening in a recent guest lecture at Princeton.
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The Helping People Heal white paper provides a deeply researched perspective on how digital is uniquely positioned to fulfill key unmet patient needs and enable warm care with individualized, adaptive, empathetic and scalable support.
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Critical thinking feels almost revolutionary in the context of deep learning and AI. But perhaps it’s just what we need.
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In this piece, a truffle hunter in Italy describes what it takes—from generations of passed down knowledge to the climate the soil— to produce white truffles, which even now, cannot be intentionally cultivated.
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In this brief talk, Mikkel Rasmussen demonstrates the power of reframing a business challenge through asking a new question: what business are we in?
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Simon Critchley, Professor of Philosophy at Barnard College, sits with Christian Madsbjerg to talk about the explanatory limits of scientism and the models that allow us to develop a substantive understand of human behavior.
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In a global, interconnected, “I-can-be-everywhere” world, sometimes the most decadent experience is to be somewhere. To be, quite literally, grounded in a specific place. From tourism to wine to fragrance, the qualities of place can enhance the experience and value of the product. Understanding how our things emerge from and remain forever tied to discrete locales is a critical way in which luxury pushes back on the encroaching global experience.
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In this short piece, a Danish museum curator at the National Geological Museum of Denmark, details the changing status of a collection
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In The Moment of Clarity, Christian Madsbjerg and Mikkel Rasmussen examine the business world’s assumptions about human behavior and show how these assumptions can lead businesses off track. But the authors chart a way forward.
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Christian Madsbjerg and Mikkel Rasmussen, authors of The Moment of Clarity, in conversation with Tim Sullivan, editorial director of Havard Business Review. Here, Christian Madsbjerg and Mikkel Rasmussen discuss the need for the human sciences to help businesses innovate in contexts of great uncertainty.
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In this closing talk, Senior Partner and co-author of Moment of Clarity, Mikkel Rasmussen discusses the four levels of influence that orient business decisions: Self, Company, Market, and Society.
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In this second presentation, Senior Partner and co-author of Moment of Clarity, Mikkel Rasmsussen details five key signs that your business has encountered those “Level 3” problems discussed in ‘When Should I Turn to the Human Sciences?’
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In this brief presentation, Senior Partner at ReD Associates and co-author of Moment of Clarity, Mikkel Rasmussen, discussed the three levels of business problems, and why the human sciences are critical to solving “Level 3” challenges: those where companies have a vague sense that “something is wrong,” but cannot clearly identify a specific problem and have no idea as to how to solve it.
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