ReD Associates

An era of cost-cutting coupled with diminishing financial and natural resources and a push for long-term energy, technology, and infrastructure investments have forced governments—and the NGOs that fill in the gaps—to be more strategic. Governments are tasked with figuring out an IT plan that will enable them to cut waste by moving service fulfillment and communication online and streamlining healthcare through digitization of records. Citizens, now better informed, have put the onus on governments and NGOs to create better services while also providing more transparency and accountability.

Globalization, which has brought more competition into the fray, has been a major force in getting governments and organizations to take a hard look at themselves. We increased productivity among government employees by helping people get motivated to work harder. We also developed responses to dramatic changes in demographics as migration to cities and growing ethnic populations put a greater strain on resources. And we stepped in when those changes demanded better solutions—we shepherded the Danish government through the Mohammad cartoon fracas and helped Realdania and the Bjarke Ingels Group envision an urban renewal project to create not just housing but to improve the quality of life in communities.