ReD-Associates-conversation-Enabling-innovation

Enabling Innovation

How can a company organize itself to encourage innovation? What should a company do when innovating on a product or service? We share our thought as well as conversations with a few of our clients to get a perspective on what really makes a company truly innovative.

Andrew Muirhead, Director of Innovation, Lufthansa Technik - on the future of passenger experiences

We caught up with Andrew Muirhead, Director, Innovation, to talk about the role of his unit in satisfying the innovation needs of the global airline business and what we might expect our flights to be like in the years ahead.

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Great customer experiences: Creating a blueprint for an improved customer experience

Most companies struggle to service their customers in ways that are swift, thoughtful, and consistent. What’s not working? Why do companies like Zappos or Apple have great customer service while others can’t seem to master it?

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Creating an innovation culture. The benefit is lower costs, faster processes, and higher ROI

Business Week recently published a list of the 50 most innovative companies in the world. Even though the data behind these kinds of hit lists can be dubious they always make you think “Why are we not on that list?” What’s the secret behind Apple, Google, IBM, Nike, Nokia, Toyota, and all the other much-lauded innovators on the list?

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Kristian Villumsen, Coloplast's SVP of Global Marketing, on innovation in healthcare

Kristian Villumsen is Senior Vice President of Global Marketing for Coloplast, an international company that makes medical devices related to ostomy, urology and continence, and wound treatment.

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Sven Heistermann, Sanoma CSO, on a consumer-centric future for media

Sven Heistermann is the Chief Strategy Officer for the Sanoma Corporation in Helsinki and Amsterdam. The media group has operations in 20 European countries. ReD It seems as though, ever…

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Mads Nipper, Executive VP at the LEGO Group, on the future of the play experience

Mads Nipper, the Executive Vice President of Markets & Products at the LEGO Group, is responsible for global product development and marketing and sales. ReD The LEGO Group seems to be…

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